Carbon Credits for Bike Sharing

The folks over at Treehugger recently interviewed Jason Meinzer of City Ryde about how the company is trying to generate more income for bike sharing systems in the U.S. Meinzer argues that bike sharing systems are not successful in the U.S., since they don’t generate enough revenue. CityRyde’s new software program Inspire is working to change that by tracking bike sharing use and generating carbon credits from each ride, which subsequently turn into revenue.It’s a pretty neat idea, and I’m curious as to whether or not it could actually improve the outlook for bike sharing in the U.S. It still doesn’t get people out of their cars and onto a bike if they aren’t already inclined to do so. What do you think?

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One thought on “Carbon Credits for Bike Sharing”

  1. Jonathan says:

    According to one of Mr. Meinzer’s proposals, if I ride a clunky bike-share bike a certain distance, I could get a coupon for a Clif Bar. Or I could contribute to industry attempts at greenwashing. This is absolutely pathetic marketing.

    Mr. Meinzer, why not read Copenhagenize for a week and figure out that people will use bicycles to get from Point A to Point B if it’s faster. You don’t have to condescend to them or assume that they want to complicate their lives by giving them coupons for junk food, or implicate them in global warming.

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