Don't Take Out a Cyclist

Streetfilms recently featured a public safety announcement encouraging drivers and passengers in cars to look out for cyclists when they open their doors. As part of the LOOK! campaign, which is aimed at distracted drivers, the video features lots of people getting out of their cars in New York City, and well, you guessed it, if people are distracted when they get out of their cars, it’s only a matter of time before a cyclist gets doored. Anyhow, the video is quite clever, and I think it’s message will be pretty successful. Check it out.


Sign up for our Adventure-Packed Newsletter

Get our latest touring, commuting and family cycling posts and sales delivered to your inbox!
  • This field is for validation purposes and should be left unchanged.

2 thoughts on “Don't Take Out a Cyclist”

  1. cjs says:

    It is ingenious: wonder if cities could be persuaded to run such things as a rolling PSA in back-of-cab video monitors? Might only take about 1 reminder per fare to lower incidence of dooring.

  2. Being doored must be especially horrible for recumbent cyclists.

    Though, I don’t really know of too many urban recumbent cyclists.

Leave a comment.

Your email address will not be published. Required fields are marked *

Scroll to Top